THe MAJIK WATER Vision
Creating a new source of affordable, clean drinking water for water scarce communities. If you have air, you can have drinking water.
1.8bn people living in water scarcity by 2025 (UN).
People running out of water in Kenya and beyond
Our CEO Beth is Kenyan and suffered from having to buy dirty, contaminated water while at university. She created her own water filter and started a successful business selling over 5,000 filters in Kenya in the past 5 years. However she is increasingly coming across areas of Kenya where there's regularly no water available as rivers run dry and the water table drops.
This problem is not limited to Kenya. The UN estimates that 1.8bn people will experience water scarcity by 2025.
6x more water in the air than all rivers.
An untapped source to help communities suffering drought
There is 6x as much water in the air as in all rivers in the world.
We operated our initial prototype at NASA Ames in Mountain View California, where the relative humidity is c.58%, in line with much of Kenya. If you have air you can have clean, safe drinking water.
Children's home benefiting from 50 litres per day of reliable, clean drinking water.
Our pilot at The Ark Children's Home in Thika, Kenya
The Ark Children’s Home is located in a water-scarce area and we were happy to provide the children and staff with 50 litres per day of clean safe drinking water generated from the atmosphere.
Targeting scale: 100 litre+ community devices.
Designed for our Kenyan customers, in Kenya
We are in the process of designing and prototyping a solution that offers:
- Clean water at a low cost
- Pay per litre of water
- Works off grid
MAJIK News
Want to know more about MAJIK Water? Check out some recent milestones and coverage in media!
Featured in Netflix documentary: Brave Blue World
MajikWater interviewed for Matt Damon's water innovation documentary
Narrated by Liam Neeson, interviewed by Matt Damon - our team was very proud to feature in this documentary about water innovations all over the world. Watch it on Netflix, check out the trailer to the right, or read more about it here. You can also read more about the producers' inspiration for the doccie, in which Beth is also mentioned!
Forbes Africa Women in Science profile: Beth Koigi
Beth featured as one of Forbes Africa's women in science and health
In March 2021, Beth was featured by Forbes Africa in "Africa Reloaded: The Power Of The Collective In Science And Health", which profiled influential women across the continent.
According to the author of the article:
"Her solution is especially relevant now when the world has a new hygiene awareness program that water is a big part of, in combating Covid-19."
Royal Academy of Engineering Finalist
Beth is a finalist for the Africa Prize for Engineering Innovation!
Beth went to Cape Town for training with all 16 impressive finalists - next step pitching at Buckingham Palace. The Guardian interviewed Beth and Anastasia about it here!
"The device – which won first prize this year at the EDF Africa awards – could provide a solution for the 1.8 billion people predicted to have a shortage of water by 2025, according to the UN, says Kaschenko."
Beth's first radio appearance!
Beth spoke to BBC World Service about Majik Water
Beth was interviewed by BBC World Service. Listen to the interview here.
50 ideas to change the world
Majik Water featured in the Financial Time's list of world-changing ideas
The Financial Times included Majik Water and an interview with Beth on their series on 50 ideas to change the world, in a section that looks at the use of graphene in water filtration:
"In arid areas, clean water production tends to focus on extracting moisture molecules from the air and cooling them down until they form droplets."
Print coverage in Kenya!
Featured in Kenya's leading Daily Nation newspaper
One of Kenya's leading newspapers featured us in a full page printed article covering our inspiration, how we started and our plans for improving water access in Kenya.
1st prize winners in Paris
We won the €15,000 first prize at EDF Pulse Africa awards
Beth ably represented us at the inaugural EDF Pulse Africa awards in Paris in December 2017 winning first place ahead of other entrepreneurs from across Africa.
Hitting the ground in Kenya
Starting to engage with Kenya's bubbling tech scene
One of Kenya's biggest technology blogs featured Majik Water:
"In Kenya, the firm says most people depend on underground sources of water such as boreholes even though there are limitations to using them... At some point the ground water will not be available as these sources are unsustainable."
Winning a spot with Next 36 Canada
Anastasia has won a coveted place on Canada's entrepreneurship programme
Anastasia (representing Majik Water) was accepted on to the prestigious Next 36 entrepreneurship programme in Canada where we'll have access to mentorship, capital and skills development.
Winning second place in MIT's Water Innovation prize
Anastasia pitched for us in Boston and secured second place!
Our Team
Our multinational team has a unique skill set combining deep water sector expertise in Kenya and internationally, product R&D, corporate and development consulting and entrepreneurship:
Anastasia Kaschenko, CTO
Technology
Beth Koigi, CEO
Market & Partnerships
Clare Sewell, COO
Finance & Strategy
Oxford economist, 10 yrs
strategy consulting, entrepreneur in Malawi.SUPPORT US
If you'd like to support us, click on the button that matches the kind of support you have in mind:
The MAJIK WATER team is grateful to these programmes for their support over the years!
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